Strategic communications and public relations
Make your
messages matter
Sharpen your communications toolkit to:
Build your profile
Inspire your audience
Protect your brand when it matters most
NAVIGATING A COMPLEX LANDSCAPE
Equipped with 20+ years of senior newsroom and corporate communications expertise, WordLab provides the strategic advisory and proactive support needed to communicate with clarity and impact when it matters most.
WordLab delivers:
From issue navigation to ongoing advisory, we partner with leaders and their teams, aligning communications strategy directly with core business goals.
Strategic COMMS Advisory
01
Sharp key messaging, media training and communications advisory to help leaders step up with clarity and impact.
spokesperson & leader prep
02
We identify media and speaking opportunities to build your profile and elevate brand authority.
STRATEGIC PR & PROFILE BUILDING
03
High-calibre internal and external communications assets so your launches, announcements and milestones land with impact.
PUBLICATION-READY COMMS
04
05
surge capacity
Senior communications capability when your organisation needs immediate expertise.
What clients are saying
“You didn’t feel like an external partner - you genuinely became part of our team. You understood what we were going through, worked alongside us with empathy and professionalism, and gave us the confidence and support to navigate a challenging period. We’re incredibly grateful and I wouldn’t hesitate to recommend you to anyone looking for a trusted partner.”
CEO, United Way Australia“When I phoned Hannah at 7.30am with an urgent communications request, not only did she say yes, she jumped on the job and brought her full attention to it over the coming days. She is fast, accurate, organised and shows rare attention to detail. She also shows patience and thoughtfulness to both colleagues and clients.”
Director, Good Prose Studios“Hannah provided a thorough review of our annual report, checking for consistency, style and clarity.
We’re so happy with the final result and grateful for her support.”
Sunnyfield Disability Services
Notebook: Insights on navigating today’s communications landscape
The support you need
When you need it
Whether you need a single sharp session or an ongoing communications partner, the standard is the same: sound judgment, proactive planning, and publication-ready execution:
-
A 1:1 strategic workshop or media prep intensive to unravel communications hurdles and prepare for issues or announcements.
Format: Two-part advisory featuring a 30-minute scoping call and a 60-minute deep-dive working session.
Best for: Navigating an upcoming announcement or issue, rapid alignment and direction checks, or launching a new campaign.
What you get: A strategic next-steps framework delivered by the next business day - detailing immediate priority actions, channel distribution strategies, and bespoke narrative framing.
-
Targeted, project-based execution for key campaign launches, major announcements, or profile builds.
Format: A focused, two-to-three-week campaign engagement where WordLab handles the heavy communications lifting to take your project to final, publication-ready execution.
Best for: Projects, major launches, organisational milestones, campaign activations, and strategic transitions.
What you get: A mapped communications timeline and an integrated, ready-to-use internal and external communications pack - including key messaging framework development and master asset delivery.
-
Ongoing strategic retainer for communications advisory, brand management, and proactive PR.
Format: A dedicated, longer-term partnership that brings newsroom pace and senior-level communications expertise directly into your organisation.
Best for: Decision-makers and leadership teams needing trusted, rapid-response communications and advisory support.
What you get: Strategic advisory, key messaging, and custom communication asset delivery - tailored to your organisation’s priorities.
-
On-demand, newsroom-speed copywriting, editing, and content creation:
Media & PR: Media releases, advisory notes, targeted media outreach, and speaker/ media training.
Executive content: Speeches, presentation talking points, and industry award submissions.
Corporate reports: Report writing and editing, including annual reports.
Digital comms: Social media post packs, internal/ external articles, and communication channel audits.
Start the conversation
Whether you need a quick strategic session, project support, or an ongoing comms partner, let's talk about how WordLab can help.
